02 — Image Ads
4 ads built to outperform your current ones
A landing page, 4 image ads, 4 ad scripts, and a video script designed to outperform the ads you are already running. We send accredited investors outside of your existing network to the landing page, and they book a strategy call with Brandon.
5 to 6 minutes on camera walking through the 29-year track record, the Houston thesis, and why an accredited investor should get on a call.
Over the past 29 years I have acquired $177 million worth of multifamily apartments in Houston, sold them for $277 million, and created $100 million in value across 5,913 units, and every single one of those 21 exits was profitable. My name is Trey Stone, I am the CEO and co-founder of Track Record Assets, and if you are an accredited investor looking for multifamily exposure with someone whose entire career is built on realized exits, not pitch decks, the next five minutes are worth your time.
Houston is one of the most attractive multifamily markets in the country right now. The metro is projected to add over 400,000 new residents through 2029 and roughly 164,000 new jobs over the same period, which creates a sustained wave of rental demand that most markets simply cannot match at this scale. The rent-to-income ratio in Houston currently sits at 21% compared to the national average of 28%, and on the supply side, the new construction pipeline is approximately 2%, which means demand is dramatically outpacing the number of new units coming online.
Total acquired across the portfolio is $177 million, total sold is $277 million, total value created is $100 million, total units managed is 5,913, and the number of realized exits is 21 with every single one generating a profit for our investors. Those are not unrealized marks on a quarterly report and they are not pro forma projections dressed up as returns. Every dollar of that $100 million in value represents capital that went into a property, renovations that were completed unit by unit, occupancy that was stabilized at market rents, and equity that was distributed back to the investors who trusted us with their capital.
I do not hire third-party property management companies to run our assets, and I never have. I run every single property in-house with daily KPI tracking and weekly accountability meetings where my team and I review every unit turn, every lease renewal, every maintenance request, and every line item on the operating budget. On the financing side, every acquisition we make is structured with fixed-rate, long-term debt, which means there is no variable-rate exposure, no refinancing risk, and no scenario where your returns are dependent on the interest rate environment cooperating with our business plan.
The Northside Upgrade is structured as a 506(c) offering for accredited investors, and if you meet the SEC's accredited investor qualifications and you are looking for a value-add multifamily position with someone who has 29 years of Houston experience and 21 profitable exits, this is exactly the kind of deal we built this firm to execute.
If you are an accredited investor and this is the kind of track record you want working for your capital, the next step is a strategy call with Brandon Fulep, our VP of Investor Relations, who will walk you through the current offering, answer every question you have, and send you the full investment materials if the fit is right. Click the link below this video or visit our website to book a time that works for your schedule. We have been doing this for 29 years, we have exited 21 deals profitably, and we have created over $100 million in value for our investors along the way, so the conversation is not about projections or promises but about what has already been done and what we are doing next.